Leading on from yesterday, some more good news from the fortypercentuparmored crew. First launched in 1993 by WTaps founder Tetsu Nishiyama as a D.I.Y. silk-screening project, Forty Percents Against Rights made a return to prominence last year with the launch of a Japanese online store.
FPAR started as a statement against mainstream mentality and the mass media, using bold text graphics and provocative slogans to communicate its message. Continuing the original concept FPAR’s online store offers apparel, accessories and homeware in monochrome colourways, emblazoned with political and philosophical statements.
Until now the brand has only been available in Japan but the brand will now be available across Europe with deliveries heading for Italy, France and the UK. This is, of course, fantastic news.
I’ve spoken about my love for a simple tee with a strong graphic before and FPAR is a prime example of that. It’s going to be nice to see their stuff in some more accessible places and, aside from anything else, things from Japan are nice because Japan (I’m kidding, but seriously.) so I’m happy.